(A short prologue) Do you know how people (including you, of course) buy products from a store or why they simply window-shop and move past? I mean
The laws of influence have shifted from “what you know” to “who knows you.” Our social media feed is filled with noise—ads, pop-ups, sponsored posts, and DMs
“Change is the only constant.” We are all pretty aware of this well-used adage, especially when discussing shifts (tech or non-tech) in digital marketing. Keeping pace with