Vatsal Jain
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Vatsal Jain
Vatsal Jain
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Generative AI Search Tools

OpenAI's ChatGPT, Google's Gemini, and Anthropic's Perplexity are available for a limited free access for Indians. Users, from students to professionals, are making the best out of the free pass.
By Vatsal Jain
February 21, 2026
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Gemini, Perplexity, and ChatGPT: Why Is Big AI Wooing Indians With Freebies?

Who doesn’t like freebies–and in today’s economy?  In July 2025, Bharti Airtel announced that all of its active users—mobile and broadband—could unlock a yearlong free pass to

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Learn the differences between GEO vs. SEO.
By Vatsal Jain
May 26, 2025
1 Comment

GEO Vs. SEO: How Do They Differ?

The GEO vs. SEO battle isn’t just another marketing rumor—it’s an underlying shift already affecting your web traffic, whether you realize it or not. Imagine this: you

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Businesses should include GEO in their digital marketing strategies to stand out in AI-driven and maintain brand relevance and authority.
By Vatsal Jain
May 23, 2025
2 Comments

What is Generative Engine Optimization (GEO): What’s the Buzz and What Does It Mean for You?

“Change is the only constant.” We are all pretty aware of this well-used adage, especially when discussing shifts (tech or non-tech) in digital marketing. Keeping pace with

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Categories

  • Business 3
  • Digital Marketing 5
    • Branding 3
    • Content Marketing 2
  • Finance 1
  • FMCG 1
  • India 1
  • Research Design 1
  • Artificial Intelligence 2
  • Large Language Models 1

Recent News

  • Artificial Intelligence, Business, India, Large Language Models, Technology
    Gemini, Perplexity, and ChatGPT: Why Is Big AI Wooing Indians With Freebies?
    February 21, 2026
  • Business, Restaurant & Food Service
    Can Rapido’s Ownly Handle The Zomato-Swiggy Storm? [Part 2]
    July 3, 2025
  • Business, Restaurant & Food Service
    Rapido Ownly: Grabbing A Bite Out of the Zomato-Swiggy Duopoly [Part 1]
    July 1, 2025
  • Artificial Intelligence, Technology
    Generative AI and Unstructured Data: A Game-Changer, Not a Silver Bullet (Yet!)
    June 13, 2025
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